Fintech for Financial Wellness Elifinty Goes Live Now
The UK company Elifinty has launched its “socially conscious” debt management platform for consumers and creditors that is built on open banking.
With the start of its EliHUB end-to-end platform, the company is going after what it calls the fragmented and confusing debt management market. Elifinity uses the power of open banking and AI to give people customized help with their debt, tools for managing their spending, and a direct line to professional advisors and debtors.
In collaboration with Impact on Urban Health, Elifinty first launched EliHUB in the London boroughs of Southwark and Lambeth. Soon, all UK customers will be able to use the platform.
Elifinty’s platform for connecting businesses with their customers, TrustConnect, can be used by banks, energy providers, housing associations, and other creditors.
Maysam Rizvi, CEO, Elifinity, says:
“It’s unbelievable that until now, customers had nowhere to turn to receive fast and tailored advice for their financial problems despite the advances we’ve made in the financial sector through open banking.
We have used open banking to make it easy for people to get an online bank account, the best mortgage deal or a loan in a matter of minutes – why not use open banking to give people fast and tailored financial advice too?”
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